Zephyr Insights is a regularly updated alerts feed, configured to your business needs and driven by the changing data landscape.
Zephyr is designed to support Life Sciences field teams. The integrated data platform generates complete and up-to-date profiles and scores on persons, organizations, and clinical trials across all indications. Zephyr adds value to intelligence-based decision making by:
When using traditional methods to define Healthcare Providers (HCPs), about 1/3 of the active researchers are still missed. The Zephyr platform helps you identify HCPs and Healthcare Organizations (HCOs) with the right research footprint and experience levels, which significantly shortens search and total research time. Zephyr technology also extracts insights across the global healthcare system from an integrated data lake that connects disparate database sources into a unified view. This approach enables actionable intelligence spanning an entire indication without having to go into multiple data silos.
Zephyr data can work adaptively alongside any private medical and clinical database environment. However, an optimized, unified view based on integration, analysis, and reporting capabilities between public and private data is essential. With AnjuBUS, private data can be seamlessly connected and integrated with Zephyr, providing an augmented view of the medical and clinical space and access to a full 360° view of data impacting medical publications and clinical studies. Other Anju data sources can also be used to complement Zephyr, such as ta-Scan (deep clinical data analysis), OpenQ (KOL management and engagement tool), PUBSTRAT (medical and scientific publication tool), and AnjuCTMS (Clinical Trial Management System).